Better Tennessee

Better Tennessee was created and is managed by BlueCross BlueShield of Tennessee, a statewide not-for-profit company that serves more than 3 million members through its health plans. Better TN celebrates the people and organizations dedicated to improving the health of Tennesseans. Through their website and social media channels, they explore the health issues facing the state and highlight the people who are trying to solve them.

I was given the task of initially designing the logo & branding elements, magazine layout and website. https://bettertennessee.com/forces-at-play